Business Guardians
Mobilising Influence for Lasting Change
Oxford is recognised as the second most unequal area in the United Kingdom to grow up in.
With rising youth unemployment, an escalating youth mental health crisis, and
one in six children growing up in poverty, the need to mobilise influence and resources
has never been greater.
This isn’t about charity. It’s about solidarity with young people facing trauma, inequality and exclusion. It’s about moving beyond funding youth services to reshaping the systems that continue to fail them.
The campaign marks a deliberate shift from strategy to action. It targets three deep-rooted challenges facing young people today:
• Poverty and Inequality of Opportunity
• Youth services are struggling to provide the opportunities and support young people need to thrive
• Education, Employment and Skills /Training
The Business Guardians is designed to help dismantle what’s holding young people back – and to create the solutions for real, lasting change. We cannot keep applauding resilience in young people without asking why it’s needed.
Inequity is not a flaw in the system – it is the system.
Coalition for change
This transformative initiative has already attracted an impressive coalition of industry leaders,
including BMW Group’s Oxford MINI Plant, ARC Oxford, The Oxford Collection, Blenheim Palace, Lucy Group, Ebbon Group,
David Lloyd Oxford, Freeths, and Cleenol.
Achieving lasting social change takes time, innovation and sustained investment.
In a bold move to bridge the stark divide between Oxfordshire’s world-changing innovation ecosystem
and local youth inequality, Oxfordshire Youth has launched its pioneering
Business Guardians programme.
The Plan is grounded in a simple premise – every young person deserves the opportunity to develop skills and thrive.
The Business Guardians will collaborate with Oxfordshire Youth over the next three years to:
1. Unlock employability opportunities for young people facing multiple barriers to work, including access to apprenticeship pathways, work placements, employability workshops, and mentorship.
2. Invest in multi-year core funding, thereby releasing critical resources to enhance OY’s impact.
3. Form a leadership council composed of the CEOs of the businesses involved who will meet quarterly to support the advancement of OY’s strategic goals, including establishing a permanent office and youth space for OY housing other organisations working with young people – The Oxford Centre for Youth Innovation.
Meet the Business Guardians
Each Business Guardian brings a unique skill set, experience and perspective, helping Oxfordshire Youth widen
opportunity and ensure diverse young people benefit in different and meaningful ways.