Introducing the Business Guardians

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7 July 2025

Inequity is not a flaw in the system – it is the system.

Today, we are proud to officially launch the Business Guardians programme campaign – a focused, strategic partnership between businesses and Oxfordshire Youth.

This isn’t about charity. It’s about solidarity with young people facing trauma, inequality, and exclusion. It’s about moving beyond funding youth services to reshaping the systems that continue to fail them.

The campaign marks a deliberate shift from strategy to action. It targets three deep-rooted challenges facing young people today:-

Poverty and Inequality of Opportunity

Youth services are struggling to provide the opportunities and support young people need to thrive

Education, Employment, and Skills /Training

The Business Guardians is designed to help dismantle what’s holding young people back – and to create the solutions for real, lasting change.
We cannot keep applauding resilience in young people without asking why it’s needed.

Inequity is not a flaw in the system – it is the system.

What are you doing with your influence?

This isn’t about charity. It’s about justice. It’s about responsibility. It’s about leadership.

Introducing the Business Guardians

Today, we are proud to officially launch the Business Guardians programme campaign – a focused, strategic partnership between businesses and Oxfordshire Youth.

We’re proud to stand alongside an impressive coalition of industry leaders, including BMW Group’s Oxford MINI Plant, ARC Oxford, Blenheim Palace, Lucy Group, Ebbon Group, David Lloyd Oxford, Freeths, and Cleenol.

Inequity is not a flaw in the system – it is the system.

This coalition of businesses has united with us to become part of the solution in dismantling and rebuilding this system.

What are you doing with your influence?

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